Walton aims to export $100m worth products in 2021-22FY

Bangladeshi electronic giant Walton has aimed to export 100 million USD worth of 'Made in Bangladesh' labelled products to the world market in the current fiscal year of 2021-22. This move will increase the export volume of Walton as its products are gaining remarkable response from global buyers of different countries including Europe.

This was revealed on Monday (September 13, 2021), at the closing day of a two-day long 'Walton International Business Summit-2021' held at the Grand Sultan Tea Resort and Golf at Sreemangal. Golam Murshed, Managing Director and Chief Executive Officer (CEO) of Walton Hi-Tech Industries Limited, announced the export target.

Additional Managing Director of Walton Hi-Tech Industries Limited Abul Bashar Hawlader, Deputy Managing Directors Nazrul Islam Sarkar, Amdadul Haque Sarkar, Eva Rizwana Nilu, Humayun Kabir and Alamgir Alam Sarkar, Senior Executive Directors SM Zahid Hasan and Amin Khan, Chief Marketing Officer Firoj Alam, Walton Air Conditioner's Chief Business Officer (CBO) Tanvir Rahman, Refrigerator's CBO Anisur Rahman Mallick, TV's CBO Mostafa Nahid Hossain, International Business Unit (IBU) President Edward Kim, Vice-Presidents Abdur Rouf and Saeed Al Imran were among others present at that time.

Speakers in the summit say that, with the aim of becoming the best global electronics brand, Walton is moving forward in the world market in achieving its 'Vision- Go Global 2030'. In a bid to achieve this goal, the Walton IBU branch has organized this summit as part of the implementation of the roadmaps in this regard. Setting targets of exporting products worth $100 million by 2022 and initiating other future course of plans for export expansion were mainly focused in the summit.

At the summit, Golam Murshed congratulated the Walton's IBU team on its great success in expanding export market to developed countries especially in Europe. Expressing his firm expectation that the export volume of Walton products will reach billions of dollars by the next two to three years, he also said Walton products currently have a combined market of about 1 billion USD in both local and international arenas that needs to be raised to 10 billion USD over the next 9 years.

Edward Kim, however, placed the 'Walton Global Business Initiative for 2021', a set of plans about the implementation of the roadmap to achieve 'Vision-Go Global 2030' and future action plans to meet the export targets in the current fiscal year, at the summit.

He said that the export volume of Walton products was less than one million dollars in 2018 and 19. But in 2020, the export increased to 14 million USD and despite the dire situation of Covid-19, as new export markets for Walton products have been created in 14 countries, including 9 in Europe. The IBU team is emphasizing on increasing the Walton brand business volume in the global market in order to achieve the vision of becoming the best global brand.