World Education Congress has presented the prestigious 'Most Outstanding Professor’ Award to Professor Md. Zahir Uddin Arif, Department of Marketing, Faculty of Business Studies, Jagannath University, Bangladesh at the Global EduTech Webinar 2020, held on Tuesday (October 27), anonymously nominated and selected by its Global Jury Board and endorsed by World CSR, World Federation of Academic & Educational Institutions and Thought Leaders.

Professor Zahir has conveyed his heartfelt gratitude and thanks to the anonymous nominator(s) and the Global Jury Board of World Education Congress for nominating & selecting him for this prestigious award with honour and 'All of Them' who has been inspiring, motivating, supporting and contributing him benevolently & pragmatically to his life, noble works and contributions to the people & society of Bangladesh and the global people. He has dedicated the award to his beloved teachers, students and team members worldwide especially Bangladesh & the global people. 

Professor Md. Zahir Uddin Arif is an academician, researcher, thesis supervisor & examiner, marketing & brand adviser, development analyst, consultant, adviser & trustee board member, resource person, visiting professor, Ph.D & M.Phil/MS theses supervisor & examiner, trainer and public speaker in various national and international organizations/universities and an editor/editorial advisor & reviewer of different national & international journals and edited books. He is experienced in teaching and supervising the students and research fellows of the undergraduate, graduate and post-graduate programs (BBA, MBA, EMBA, M.Phil & Ph.D) in the fields of Business, Marketing Management and Economics for more than two decades.

His areas of research and consultancy interest are Marketing (Consumer Rights, CSR, CnSR, Brand Management, Retail Marketing, International Marketing, Public Health/Health Care Marketing, Digital Marketing, Social Media Marketing, Relationship Marketing), Management, HRM, Cross-cultural issues, Technology-Based Higher Education, Gender Behavior to Consumption, Women/Human Empowerment, Innovative Micro-Financing, SME, Poverty Alleviation through ICT, Technology-Based Development issues and inter-disciplinary and cross-sectional fields of study. His several research papers have been published in various peer-reviewed/refereed journals and conference proceedings of home and abroad. He is a Research Fellow of Indian Institute of Advanced Research in Trade & Commerce (IIARTC), Meerut, U.P., India. He is a Member of Research Committees on Marketing Group, Human Resource Management Group, Cross-Cultural Management Group, EuroMed Research Business Institute (EMRBI) (www.emrbi.org), European and Mediterranean Region.

He is the Founding President and Brand Consultant of Bangladesh Renaissance Foundation (BRF), a non-profitable social development & research organization for the globe people. He is also a Member, Board of Trustees and Vice-Chancellor’s Representative in Bangladesh, Crown University International Chartered Inc. (Argentina, USA, Ghana & partner campuses worldwide), registered in the State of Delaware, USA, https://www.crownintl.education/grand-board-of-trustees/) to lead the University worldwide in the quality higher education & research with his advisory role, leadership and association. He is an adviser and academic council member, Global University Bangladesh (https://globaluniversity.edu.bd/).